Latest posts

  • Marmalead for Etsy Sellers: 3 Features Most Sellers Never Turn On

    Marmalead’s Seasonality tool shows a full year’s worth of keyword engagement history for every search term, plus a forward-looking forecast, but most subscribers never open the tab past the basic keyword search box. Table of Contents Introduction We gave Marmalead a full walkthrough back in July, covering the core keyword search and whether the subscription…

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  • Prioritizing Your Production Queue as Q4 Volume Peaks

    USPS’s own 2025 holiday calendar puts the last recommended send-by date for Ground Advantage at December 17 for a Christmas delivery. From today, that’s a little over five weeks, and every day your production queue runs behind is a day that cushion shrinks for every order still sitting in it. Table of Contents Introduction With…

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  • Scam Alert: What’s Targeting Etsy Sellers This Week

    This week’s pattern: fake Etsy Ads or Promoted Listings “upgrade” offers, timed around sellers actively increasing ad budgets for the holiday season. The setup Several sellers reported messages this week, some appearing to come from within Etsy’s own messaging system through a compromised or fake account, offering a discounted or “guaranteed placement” upgrade to Promoted…

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  • eRank for Etsy Sellers: Is It Still Worth Paying For?

    eRank’s paid tiers start at $5.99/month for Basic and top out at $29.99/month for Expert, according to eRank’s own pricing page. The features exist either way. During Q4, what matters is whether they save you more time and revenue than they cost during the eight weeks that decide most Etsy shops’ year. Table of Contents…

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  • Week in Review — November 2, 2025

    The full shift into holiday mode is now underway across seller conversations, alongside continued reaction to last week’s CEO news. CEO transition: reaction has been measured A week on from the announcement, seller reaction has settled into a wait-and-see posture, consistent with what we said in our coverage: a January effective date means no near-term…

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  • Week in Review — October 26, 2025

    Halloween’s very final days, with holiday season conversation now fully sharing the spotlight. Halloween: the countdown is on With the holiday just days away, sellers describe this final stretch as intense but manageable for those who set clear cutoffs earlier in the month. A few reported turning away late orders they couldn’t confidently fulfill, consistent…

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  • Scam Alert: What’s Targeting Etsy Sellers This Week

    This week’s pattern: fake holiday collaboration and gift-guide feature offers, aimed at sellers eager for extra visibility heading into Q4. The setup Several sellers reported messages this week from accounts claiming to run a gift-guide blog, influencer page, or “holiday roundup” feature, offering to include the seller’s shop in exchange for a fee, free product…

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  • Setting Your Q4 Advertising Budget: Promoted Listings Worth It This Year?

    Every Etsy shop starts Promoted Listings capped at a $25 daily maximum, and Etsy recalculates that ceiling weekly based on your last seven days of spend. That means a Q4 budget decision made in late October is already shaping what your account can spend by Black Friday. Table of Contents Introduction With Black Friday and…

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  • Insight Agent for Etsy Sellers: A Full Walkthrough

    Insight Agent’s own guidance points to at least three Etsy algorithm shifts worth watching in 2025, natural-language title preferences, a shipping-cost threshold, and heavier weight on engagement signals, and most sellers heard about each one secondhand, days or weeks after it mattered. Table of Contents Introduction Most Etsy sellers find out about an algorithm change…

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  • This Week on Etsy: Search Filter Additions

    New buyer-facing search filters rolled out this cycle, timed conveniently right as holiday shopping search behavior starts to build. What changed Etsy added new price-range filter options for buyers, showing clickable price brackets directly on listings, building on the category and attribute expansion rolled out earlier this cycle. Expanded style and occasion filtering in several…

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