Latest posts

  • Memorial Day and Early Summer Keywords: The Next Transition

    Memorial Day, Father’s Day, Pride Month, and summer/outdoor-living products all fall inside the same late-May-through-June stretch on a standard Etsy seller marketing calendar. These are overlapping priorities, not a sequence of separate campaigns. Table of Contents Introduction Graduation season is winding down, and that’s exactly the moment a lot of Etsy shops lose their footing.…

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  • Scam Alert: What’s Targeting Etsy Sellers This Week

    This week’s pattern: fake “class gift fund” bulk requests, a graduation-season variant of the same bulk-order scam structure we’ve now tracked across nearly every major season this year. The setup This week’s version of the pattern, in graduation-relevant categories: messages claiming to represent a school, parent group, or class fund organizing a bulk graduation gift…

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  • This Week on Etsy: Listing Photo Requirement Changes

    Further refinement to photo guidance this cycle, continuing the pattern we’ve tracked at several points throughout the year, worth a look now that Mother’s Day has passed and attention shifts toward graduation and continued wedding season listings. What changed Etsy adjusted recommended photo specifications again, building on similar guidance from earlier in the year, nudging…

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  • The Week-Of: Handling Mother’s Day’s Final Days

    Etsy’s Star Seller standard asks for replies to 95% of first buyer messages within 24 hours. In the final week before Mother’s Day, that response window is the difference between capturing an anxious last-minute buyer and losing the sale to a competitor who answered first. Table of Contents Introduction With the holiday just days away,…

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  • Etsy Q1 2026 Earnings: GMS Growth, Agentic AI Tests & the Depop Sale Delay

    Etsy reported first-quarter 2026 results this week, the first full quarter under Goyal’s leadership, alongside a few notable disclosures worth unpacking: continued marketplace growth, early tests of agentic AI features, and a delay in the Depop sale’s expected closing. Continued GMS growth, building on Q4’s positive trend Following Q4’s encouraging numbers, which we covered back…

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  • Mother’s Day’s Final Week: Executing While Two Other Seasons Continue

    Three active, deadline-sensitive categories running at once is a heavier operational load than almost any other week of the year outside the December holiday crunch. Mother’s Day’s fixed date is the forcing function that decides what actually gets done first. Table of Contents Introduction With Mother’s Day roughly a week out, most shops treat this…

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  • Week in Review — May 3, 2026

    May opens with Mother’s Day just about a week out, and the seasonal juggling act between it, wedding season, and graduation continuing. Star Seller phishing scam confirmed circulating Following Friday’s alert, several additional sellers reported similar fake “perks activation” messages this week, consistent with the pattern we anticipated given the genuine news coverage the previous…

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  • MyDesigns.io for Etsy Sellers: Is It Still Worth Paying For?

    MyDesigns.io’s Pro Plus tier can turn 120 uploaded designs into up to 2,400 rendered mockups in a single batch run. A free general-purpose design tool has no equivalent bulk mode. You’re building those mockups one at a time, by hand, for every product type you sell. Table of Contents Introduction We’ve checked in on MyDesigns.io’s…

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  • Scaling Production Help as Wedding Season Reaches Its Peak

    Mother’s Day 2026 spending is on track to hit a record $38 billion nationally, an 11.4% jump over last year, according to the National Retail Federation. For any Etsy shop already running near capacity on wedding orders, that’s not a side note. It’s a second peak landing directly on top of the first. Table of…

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  • Mother’s Day Is Coming: Getting Ahead of It While Wedding Season Continues

    The National Retail Federation projects Mother’s Day 2026 spending will hit a record $38 billion, with shoppers planning to spend a record average of $284.25 per person on gifts and celebrations. That’s real money moving through gift-oriented Etsy categories in the next three weeks, on top of wedding season’s own peak. Table of Contents Introduction…

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