Latest posts
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Marmalead for Etsy Sellers: How It Stacks Up Against the Free Alternatives
Marmalead has no free tier at all, and its Monthly plan runs $19/month according to its own pricing page. That’s a real cost to weigh against a season where a wrong keyword bet costs you weeks of production time, not just a few dollars. Table of Contents Introduction We covered Marmalead’s core offering back in…
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This Week on Etsy: Search Filter Additions
New buyer-facing filters rolled out this cycle, continuing the pattern we’ve tracked periodically throughout the past year of Etsy refining how buyers narrow search results. What changed Etsy expanded filtering options in several categories relevant to spring shopping, including refined style and occasion filters that overlap meaningfully with this year’s Spring/Summer trend guidance we covered…
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Week in Review — March 1, 2026
March opens with spring wedding season building steadily and St. Patrick’s Day just over two weeks out. Earnings commentary: still being digested A week on from Goyal’s first substantive public comments as CEO, seller discussion has been thoughtful but measured, generally aligning with the wait-and-see approach we suggested rather than dramatic reaction to any single…
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Seller Mailbag: How Do I Actually Reach a Human at Etsy Support?
We’ve covered this question at several points throughout the past year. With a new CEO now settling in and spring’s seasonal opportunities picking up, worth a version reflecting whether anything about the support experience has actually changed. “With everything going on, the new CEO, the Depop sale, does support work any differently now than it…
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Applying Goyal’s First Earnings Commentary to Your Own Shop Planning
Fifty days into her tenure as Etsy’s CEO, Kruti Patel Goyal used her first quarterly earnings call to confirm the $1.2 billion Depop sale to eBay and report marketplace GMS growth for the first time since 2023. None of that changes what you should list tomorrow. Table of Contents Introduction Every quarter, a handful of…
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St. Patrick’s Day Is Almost Here: The Final Keyword Push
Americans are on track to spend a record $7.7 billion on St. Patrick’s Day in 2026, according to the National Retail Federation, up from $7 billion the year before, with three out of five consumers planning to celebrate. That’s real money moving through a shopping window most Etsy shops barely glance at. Table of Contents…
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eRank for Etsy Sellers: 3 Features Most Sellers Never Turn On
eRank’s Monthly Trends report covers 28 product categories with 15 months of search history each, enough to see exactly how far ahead of a holiday a category’s search volume actually starts climbing, yet most subscribers never open it outside of a quick keyword lookup. Table of Contents Introduction We’ve covered eRank twice already, its core…
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Week in Review — February 22, 2026
The Depop sale continues to dominate seller conversation, alongside the seasonal shift now fully underway toward spring. Depop sale: reaction still processing A week on from the announcement, seller discussion continues to focus on what the sale signals about Goyal’s strategic direction, given her direct prior connection to the business being sold. No further official…
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Scam Alert: What’s Targeting Etsy Sellers This Week
This week’s pattern: fake wedding-vendor inquiries, timed to the start of spring wedding season planning we discussed earlier this week, following a similar structure to the wholesale scams we’ve tracked at other points this year. The setup Several sellers in wedding-adjacent categories reported messages this week from supposed wedding planners or venues offering a bulk…
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Getting Ahead of Spring Wedding Season Before It Ramps Up
The Knot’s 2025 Real Weddings Study puts the average US engagement at 15 months, and roughly half of couples start actively planning a full year out. The couple who books your shop this week could easily be planning a wedding date more than a year from now. Table of Contents Introduction With Valentine’s Day wrapped…