Latest posts
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Craftybase for Etsy Sellers: How It Stacks Up Against the Free Alternatives
A shop pricing off last year’s cost assumptions during a high-volume season can discover, only after the fact, that its best-selling holiday item was earning far less than expected. That’s the exact risk this comparison is built to help you avoid before Q4 volume makes the mistake expensive. Table of Contents Introduction Most Etsy sellers…
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Week in Review — November 16, 2025
Eleven days out from Thanksgiving, and order volume is now clearly at holiday-season intensity for most sellers. Queue prioritization advice paying off, per seller reports Following Monday’s piece on sorting production by need-date rather than order-date, a few sellers specifically mentioned adopting a simple written tracking system this week and finding it genuinely reduced the…
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Seller Mailbag: How Do I Price for International Buyers After the Tariff Changes?
We answered a version of this question back in September, when the de minimis exemption had just ended. With Q4’s real volume now arriving and holiday shipping deadlines adding a second layer of complexity, worth an updated, more specific answer. “I’m getting more international orders now that the holiday season is picking up, and I’m…
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Etsy Names New CEO as Growth Stalls
The CEO transition rumors we flagged briefly last weekend are confirmed: Josh Silverman is stepping down as Etsy’s CEO, with Kruti Patel Goyal, currently the company’s growth chief and previously the executive overseeing Etsy’s Depop resale app, named as his successor, effective January 1, 2026, per Etsy’s official announcement. Silverman will move into the role…
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Cash Flow Planning for Q4: Buying Inventory Ahead of the Rush
Last year’s holiday season set a new sales record: $994.1 billion in core retail sales between November 1 and December 31, up 4% over 2023. Every dollar of that demand has to be funded with inventory cash weeks or months before it turns into a sale. Table of Contents Introduction Q4 doesn’t just demand more…
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Week in Review — September 21, 2025
Halloween is now clearly the dominant seasonal story, alongside continued Q4 planning conversation. Halloween momentum building fast Following Wednesday’s keyword guide, several sellers reported Halloween listings published earlier this month are already converting well, consistent with how sharp this category’s demand curve tends to be. If you haven’t published Halloween-adjacent inventory yet, the window is…
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Pricing Strategy Heading Into Q4, Given This Year’s Cost Pressures
As of August 29, 2025, the U.S. suspended duty-free de minimis treatment for low-value shipments from every country, not just China. That single change is why this year’s “should I raise prices before the holidays” question has a sharper edge than it usually does. Table of Contents Introduction Every seller runs into a version of…
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Week in Review — September 14, 2025
A news-heavy week, with the tariff story getting national attention and Etsy’s AI tools rollout generating real seller conversation. National tariff coverage: seller reaction Following Monday’s piece on the NPR/WYPR reporting on tariff impact, we heard from several sellers this week who said seeing their situation covered in mainstream press felt validating, even if it…
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‘My Etsy Shop Is Dead’: Sellers on Surviving the Tariff Shock
National coverage from NPR caught up this week with a story we’ve been tracking on this site since early summer: the real, and in some cases severe, financial impact the end of the de minimis exemption is having on Etsy sellers who depend on imported materials. The scale of the impact, in sellers’ own words…
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Week in Review — September 7, 2025
First full week of September, and the shift toward fall and Q4 planning is now the dominant theme in seller conversations. Fall transition in full swing Following our pieces this week on homepage refreshes and fall keyword patterns, several sellers reported already seeing early traction on newly published fall and Halloween-adjacent listings, consistent with the…