Latest posts
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The Final Three Days: Father’s Day Execution
To qualify for Etsy’s Star Seller badge, a shop needs to respond to at least 95% of first buyer messages within 24 hours. Just to stay in good standing without a search penalty, Etsy still expects 80% of first messages answered within 48 hours. Both bars get harder to clear in the exact 72-hour window…
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Summer 2026 Trends for Etsy Sellers: Full of Color and Creativity
Fresh trend guidance published this week updates and extends the Spring/Summer direction Etsy first outlined back in February, refining the seasonal picture specifically for the summer stretch now underway. How this builds on what we’ve tracked since February The Patina Blue and Washed Linen direction announced back in December, and elaborated in February’s Spring/Summer report,…
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Scam Alert: What’s Targeting Etsy Sellers This Week
This week’s pattern: fake rush-order requests timed to Father’s Day’s ten-day production ramp, following the same structure we’ve now documented for nearly every hard-deadline holiday this year. The setup This week’s version of the pattern: buyers requesting urgent, expedited custom Father’s Day orders with pressure to ship before payment fully clears, citing the approaching holiday.…
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Father’s Day Production: The Ten-Day Ramp
Star Seller status depends on answering 95% of first-contact buyer messages within 24 hours, measured over a rolling three-month window. A ten-day rush is exactly the kind of stretch that can quietly wreck that number if your message templates aren’t ready before the volume hits. Table of Contents Introduction With Father’s Day now about ten…
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Pride Month Keywords: What Genuine Search Behavior Actually Looks Like
Buyers searching “LGBTQ owned shop” or “pride flag [item]” aren’t looking for a rainbow color swap. They’re looking for specific, accurate language, and a shop that can back it up. Table of Contents Introduction With Pride Month at its midpoint, most of the seasonal keyword patterns we’ve covered this year (4th of July, back-to-school, Father’s…
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ShieldMyShop for Etsy Sellers: How It Stacks Up Against the Free Alternatives
ShieldMyShop’s free trial scans up to 50 listings against a database of 500+ trademarked brands, no credit card required. For a shop building a handful of Pride Month designs this week, that free scan alone is often enough to catch the one flag that matters. Table of Contents Introduction We covered ShieldMyShop’s policy-risk monitoring back…
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This Week on Etsy: Shop Manager Dashboard Tweaks
Another dashboard reorganization this cycle, continuing the pattern we’ve tracked several times throughout the year, arriving as many sellers are actively juggling multiple simultaneous categories. What changed Etsy adjusted the layout of category-specific performance views within Shop Manager, apparently making it easier to break down stats by individual product category or listing group rather than…
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Seller Mailbag: Why Did My Shop’s Search Visibility Drop Overnight?
We’ve answered versions of this question at nearly every seasonal transition this year. With graduation season’s final push having wrapped a couple weeks ago and Father’s Day, Pride Month, and wedding season all now active simultaneously, worth a version addressing this particular moment’s complexity. “My graduation-category listings dropped off after the season ended, which I…
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Pride Month: Engaging Authentically Rather Than Performatively
Roughly 70% of LGBTQ+ consumers say they’re actively spending with businesses they see supporting the community, and a nearly equal share are avoiding companies they see walking that support back, according to a 2026 Human Rights Campaign Foundation consumer report. Table of Contents Introduction Pride Month is underway, and it gets treated differently than a…
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S27 POD for Etsy Sellers: Is It Still Worth Paying For?
S27 POD Listing Pad’s current pricing is pay-per-rescue: $5 for a single listing rebuild, or $20 for a five-pack that works out to $4 each. There is no monthly subscription. That’s worth clarifying up front, since the framing has shifted since we first covered this tool. Table of Contents Introduction We’ve checked in on S27…