Latest posts
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Getting Ahead of Spring Wedding Season Before It Ramps Up
The Knot’s 2025 Real Weddings Study puts the average US engagement at 15 months, and roughly half of couples start actively planning a full year out. The couple who books your shop this week could easily be planning a wedding date more than a year from now. Table of Contents Introduction With Valentine’s Day wrapped…
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St. Patrick’s Day and Early Easter Keywords: What’s Building Now
St. Patrick’s Day 2025 pulled in $7 billion in total US spending at $44 per person, according to the National Retail Federation. Easter the same year pulled in $23.6 billion at $189.26 per person, more than four times the per-person spend. That gap should shape how much shelf space each holiday gets in your shop…
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ListingView for Etsy Sellers: Is It Still Worth Paying For?
ListingView’s free tier caps research and tag-tool lookups at 50 each per month with one connected shop. Its paid Plus tier runs $24.99 a month and adds the full research suite, browser plugin access, and CSV export across two shops. Table of Contents Introduction We gave ListingView a full walkthrough back in October, when its…
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Etsy Sells Depop to eBay for $1.2B — Why It Matters to You
Etsy and eBay announced today that eBay will acquire Depop, Etsy’s mobile-first resale marketplace, for $1.2 billion in cash, with the deal expected to close in the second quarter of this year pending regulatory approval. This is a significant strategic move worth unpacking, particularly given Depop’s connection to Etsy’s current CEO. The basic facts Depop,…
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Week in Review — February 15, 2026
Valentine’s Day has come and gone, and attention is already shifting toward spring. Valentine’s Day: a strong, clean close to the season Sellers across relevant categories report a solid final push, with the digital and gift-card options we emphasized throughout the final week reportedly capturing meaningful last-minute traffic, consistent with the pattern we’d expect based…
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Seller Mailbag: Why Was My Listing Removed With No Clear Reason?
We’ve answered versions of this question at nearly every point in the year, including the version we covered during the November rush. With the timing particularly unfortunate this time, the day before Valentine’s Day itself, worth a version specifically addressing what to do when it happens right before a deadline. “One of my Valentine’s bestsellers…
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Closing Out Valentine’s Day: A Quick Wrap-Up Before Spring Takes Over
National Retail Federation data puts 2026 Valentine’s Day spending at a record $29.1 billion, with shoppers budgeting an average of $199.78 per person. That volume disappears almost overnight once February 14th passes, which is exactly why the wrap-up matters as much as the rush itself. Table of Contents Introduction With Valentine’s Day two days out,…
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The Absolute Last-Minute Valentine’s Shopper: What They’re Searching Right Now
Shoppers are budgeting a record $199.78 on average for Valentine’s Day gifts this year, and total US spending is projected to hit $29.1 billion, according to the National Retail Federation’s 2026 survey. A meaningful share of that spending happens in the final 72 hours, and it looks nothing like the browsing-stage searches from three weeks…
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Insight Agent for Etsy Sellers: 3 Features Most Sellers Never Turn On
Etsy’s Seller Trend Report for Spring and Summer 2026 shows wildflower wedding sign searches more than doubling and bridesmaid basket searches up 4,200% year over year. Most subscribers using Insight Agent never connect that kind of trend spike to whether it’s actually moving their own search ranking. Table of Contents Introduction We gave Insight Agent…
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The Week-Of: Handling Valentine’s Day’s Final Stretch
Star Seller status requires responding to at least 95% of initial buyer messages within 24 hours, according to Etsy’s own tracking criteria. In the final week before a hard-deadline holiday, that response window is also the difference between capturing a nervous last-minute buyer and losing them to a shop that answered first. Table of Contents…