Latest posts
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Running Two Seasons at Once, Again: Easter’s Close and Wedding Season’s Peak
Wedding season accounts for roughly 76% of all US weddings between May and October, according to The Knot’s Real Weddings data, which is exactly why it can’t be allowed to lose out to a smaller holiday’s final-week urgency. Table of Contents Introduction We used this exact playbook last October, when Halloween’s final week collided with…
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Easter’s Final Week and a Half: The Last Push
Etsy’s Star Seller program asks for 95% of orders shipped within your stated processing time, with tracking, and a 4.8+ average review rating over a rolling three-month window. One late, untracked personalized basket order in the final Easter stretch can put both numbers at risk in a single transaction. Table of Contents Introduction With Easter…
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Printify for Etsy Sellers: Is It Still Worth Paying For?
Printify’s Premium plan jumped from $29/month to $39/month on February 17, 2026, right as wedding season, one of the highest-stakes production windows on the Etsy calendar, was ramping up. That’s a real cost change worth running the numbers on before this season’s orders lock you in. Table of Contents Introduction Most sellers set up their…
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Wedding Season Keyword Refresh: What’s Changed Since Last Year
Sage green is the single most-chosen wedding color for 2026, appearing in roughly 30% of weddings and showing up in some green palette in 53% of them, according to Zola’s 2026 wedding color forecast. If your wedding-category tags still say “rustic barn wedding” and nothing else, you’re leaving an entire year of buyer search behavior…
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Week in Review — March 22, 2026
A busy week of production across both wedding and Easter categories, with the seasonal bulk-order scam pattern making its expected appearance. Easter bulk scam confirmed circulating Following Friday’s alert, we heard from several additional sellers describing similar rushed bulk-order attempts this week, consistent with the pattern we’ve now tracked across multiple seasons throughout the year.…
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Scam Alert: What’s Targeting Etsy Sellers This Week
This week’s pattern: fake Easter bulk-order requests, following the same structure as the back-to-school and holiday-season bulk scam variants we’ve tracked earlier this year, this time targeting sellers in personalized Easter basket and gift categories. The setup Several sellers reported messages claiming to represent a school, church group, or community organization requesting a large bulk…
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Mid-March Check-In: How Wedding Season Capacity Is Actually Holding Up
Star Seller status is reviewed by Etsy on the 1st of every month using your last three months of on-time shipping and response data. A capacity gap you catch in mid-March still has time to fix itself before that review; a gap you catch in late April usually doesn’t. Table of Contents Introduction If you…
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Easter’s Final Two and a Half Weeks: Sharpening Your Listings
Consumers are expected to spend a record $24.9 billion on Easter in 2026, an average of $195.59 per person, according to the National Retail Federation’s annual survey. With the holiday under three weeks out, most of that spending is about to happen fast. Table of Contents Introduction With Easter roughly eighteen days out, a lot…
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Craftybase for Etsy Sellers: What Changed in Their Latest Update
Craftybase for Etsy Sellers: What Changed in Their Latest Update Craftybase’s plans run from $24 a month for a 25-order-a-month starter tier up to $349 a month for high-volume shops, and every tier includes the same multi-level Bill of Materials engine that lets you cost a five-piece custom wedding order as accurately as a single…
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This Week on Etsy: New Category and Attribute Additions
New subcategories and attributes rolled out this cycle, with several additions relevant to both the wedding and Easter categories currently occupying most sellers’ attention. What changed Etsy added new subcategories within wedding-adjacent product areas, along with expanded attribute options for spring and Easter-relevant items, continuing the pattern we noted back in November of category refinement…