Latest posts
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Father’s Day’s Final Days: Executing the Last Push
The National Retail Federation projects Father’s Day spending will hit a record $27.9 billion this year, with shoppers expecting to spend an average of $226.58 per person. That’s real money still being decided in the next few days, and how your listings read right now determines whether any of it reaches your shop. Table of…
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Summer 2026 Trends for Etsy Sellers: Full of Color and Creativity
Fresh trend guidance published this week updates and extends the Spring/Summer direction Etsy first outlined back in February, refining the seasonal picture specifically for the summer stretch now underway. How this builds on what we’ve tracked since February The Patina Blue and Washed Linen direction announced back in December, and elaborated in February’s Spring/Summer report,…
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Week in Review — June 14, 2026
One week out from Father’s Day, with Pride Month at its midpoint and wedding season continuing at what appears to be its annual peak. Father’s Day rush scam confirmed circulating, as expected Consistent with Friday’s brief alert, a handful of sellers reported similar rushed-order attempts this week, exactly the familiar pattern we’ve now documented across…
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Father’s Day Production: The Ten-Day Ramp
Star Seller status depends on answering 95% of first-contact buyer messages within 24 hours, measured over a rolling three-month window. A ten-day rush is exactly the kind of stretch that can quietly wreck that number if your message templates aren’t ready before the volume hits. Table of Contents Introduction With Father’s Day now about ten…
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Week in Review — June 7, 2026
The first full week of June’s three-way juggling act between Father’s Day, Pride Month, and summer wedding season. Category-isolation approach helping sellers sort out real signal from noise Following Friday’s mailbag piece, several sellers specifically mentioned that breaking down their stats by individual category, rather than looking at an aggregate view, resolved confusion that had…
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Seller Mailbag: Why Did My Shop’s Search Visibility Drop Overnight?
We’ve answered versions of this question at nearly every seasonal transition this year. With graduation season’s final push having wrapped a couple weeks ago and Father’s Day, Pride Month, and wedding season all now active simultaneously, worth a version addressing this particular moment’s complexity. “My graduation-category listings dropped off after the season ended, which I…
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Pride Month: Engaging Authentically Rather Than Performatively
Roughly 70% of LGBTQ+ consumers say they’re actively spending with businesses they see supporting the community, and a nearly equal share are avoiding companies they see walking that support back, according to a 2026 Human Rights Campaign Foundation consumer report. Table of Contents Introduction Pride Month is underway, and it gets treated differently than a…
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S27 POD for Etsy Sellers: Is It Still Worth Paying For?
S27 POD Listing Pad’s current pricing is pay-per-rescue: $5 for a single listing rebuild, or $20 for a five-pack that works out to $4 each. There is no monthly subscription. That’s worth clarifying up front, since the framing has shifted since we first covered this tool. Table of Contents Introduction We’ve checked in on S27…
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Balancing Father’s Day, Pride Month, and Summer Wedding Season All at Once
To earn Etsy’s Star Seller badge, at least 95% of your orders need to ship within your stated processing time. That single number is why three overlapping demand windows, one with a hard deadline, one with none, and one with dozens of scattered ones, can quietly wreck a shop’s on-time rate if you manage them…
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Week in Review — May 31, 2026
Closing out May with Father’s Day and Pride Month both ahead, and summer wedding season’s peak still building. Father’s Day and Pride Month planning underway Following our coverage this week, sellers report getting Father’s Day listings live with the hobby and humor-driven framing we discussed, while beginning thoughtful Pride Month preparation for shops where it…