Latest posts
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Handling Wedding Order Changes, Postponements, and Cancellations Gracefully
Etsy requires your seller-initiated cancellation rate to stay below 0.5% over a rolling three-month window to remain eligible for Star Seller status: roughly one cancellation for every 200 completed orders. During wedding season, that math gets tested more than any other time of year. Table of Contents Introduction Wedding season means more orders, and more…
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Managing Cash Flow Through a Multi-Month Wedding Season
Wedding vendors industry-wide typically collect a nonrefundable retainer of 25 to 50 percent at booking, precisely because the work and material commitments start months before the event itself. An Etsy shop selling into wedding season faces the same timing mismatch between when money is promised and when costs actually hit, and the fix is a…
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Reviewing Your 2025 Ad Spend Before Setting a 2026 Budget
Etsy’s own guidance is to let a campaign run about 30 days before touching it, because the optimization system needs time to find patterns in your traffic. A full calendar year gives you twelve of those windows stacked end to end. Most sellers still never look back at more than the last one. Table of…
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CedCommerce for Etsy Sellers: 3 Features Most Sellers Never Turn On
Most multichannel sellers connect CedCommerce once, confirm inventory is syncing, and never open the settings panel again. That leaves three of its more useful automation features sitting unused, often for years. Table of Contents Introduction We covered CedCommerce’s core multichannel inventory sync back in September, and our read on it hasn’t changed: it’s a strong,…
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Week in Review — January 11, 2026
A settling-in week, with New Year search patterns starting to show real traction and the usual post-holiday operational tasks well underway. New Year keyword strategy paying off early Following Wednesday’s piece on organization and wellness-oriented search behavior, several sellers in relevant categories reported strong early results, consistent with how quickly this particular buyer motivation tends…
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Handling Post-Holiday Returns and Exchanges Without Losing Your January
Etsy requires sellers to state a return and exchange policy on every physical listing, even a policy of “no returns,” and buyers are responsible for return shipping costs unless a seller says otherwise. That one setting, checked in January instead of assumed, is what separates a manageable return week from a backlog that eats your…
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New Year Keywords: Organization, Wellness, and the ‘Fresh Start’ Buyer
31% of Americans say they’ll make a New Year’s resolution or set a goal for 2026, and adults under 45 are roughly twice as likely to do it as adults over 45. That’s the buyer showing up in your shop’s search traffic right now, whether your listings are ready for them or not. Table of…
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Week in Review — December 28, 2025
A quieter week, as expected, with attention shifting from the season’s peak intensity toward wind-down and early reflection. Return scam pattern confirmed circulating Following Friday’s alert about fake refund-redirect requests, we heard from a few additional sellers describing similar attempts this week, consistent with the pattern of scams exploiting genuinely elevated normal activity, in this…
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Post-Christmas Keywords: Gift Cards, Returns, and the Quiet Shopping Window Nobody Talks About
Gift card redemptions run nearly four times higher in the week after Christmas than during a typical week of the year, according to retail data cited by the National Retail Federation. Most Etsy shops spend that week doing nothing but resting. Table of Contents Introduction Most Etsy sellers treat December 26th like a finish line.…
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Scam Alert: What’s Targeting Etsy Sellers This Week
This week’s pattern: fake “return and exchange” requests exploiting the natural post-Christmas surge in genuine returns, designed to blend into a period when sellers are already processing more return requests than usual. The setup Several sellers reported buyers this week claiming a gift item needs to be returned or exchanged, but requesting the refund be…