Latest posts
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The 4th of July Weekend Ahead, and the Summer Wedding Peak Still Running
Wedding season typically runs from spring through late summer on Etsy, while the 4th of July’s sharp buying window compresses into roughly two weeks. Treating both as equal priorities this week is the single most common mistake sellers make during this overlap. Table of Contents Introduction With the holiday weekend now days away and wedding…
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A Year of Operational Lessons, Applied to a Short, Familiar Season
A year ago, the 4th of July and peak wedding season was the very first thing this site covered. The same short, low-stakes holiday returning now, after a Creativity Standards overhaul, a tariff shock, a CEO transition, and a Purchase Protection rebuild, is a real test of whether operational lessons actually compound into habits, or…
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The Final Three Days: Father’s Day Execution
To qualify for Etsy’s Star Seller badge, a shop needs to respond to at least 95% of first buyer messages within 24 hours. Just to stay in good standing without a search penalty, Etsy still expects 80% of first messages answered within 48 hours. Both bars get harder to clear in the exact 72-hour window…
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Seller Mailbag: Why Did My Shop’s Search Visibility Drop Overnight?
We’ve answered versions of this question at nearly every seasonal transition this year. With graduation season’s final push having wrapped a couple weeks ago and Father’s Day, Pride Month, and wedding season all now active simultaneously, worth a version addressing this particular moment’s complexity. “My graduation-category listings dropped off after the season ended, which I…
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S27 POD for Etsy Sellers: Is It Still Worth Paying For?
S27 POD Listing Pad’s current pricing is pay-per-rescue: $5 for a single listing rebuild, or $20 for a five-pack that works out to $4 each. There is no monthly subscription. That’s worth clarifying up front, since the framing has shifted since we first covered this tool. Table of Contents Introduction We’ve checked in on S27…
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Father’s Day Keywords: Getting Ahead of June’s Gift-Giving Occasion
Father’s Day spending is projected to hit $27.9 billion in 2026, with shoppers expecting to spend an average of $226.58 per recipient, according to the National Retail Federation. That’s real budget moving through a search pattern that behaves nothing like Mother’s Day’s. Table of Contents Introduction With Memorial Day now behind us and summer wedding…
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CedCommerce for Etsy Sellers: What Changed in Their Latest Update
CedCommerce’s newest update adds temporary, time-bound order routing rules built specifically for seasonal volume spikes, rules that automatically revert once a peak like summer wedding season passes, instead of sitting in your settings as a permanent change you have to remember to undo. Table of Contents Introduction Most multichannel sellers set up their routing rules…
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Week in Review — May 24, 2026
Graduation season has wrapped, Memorial Day approaches this weekend, and attention is fully shifting toward summer wedding season’s expected peak. Graduation season: a strong, clean close Sellers in relevant categories report a solid final stretch, consistent with the discipline we discussed throughout the month, with the class-gift-fund scam pattern the only real disruption worth noting.…
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Week in Review — May 17, 2026
Graduation season is now at its genuine peak, with Teacher Appreciation largely wrapped and the familiar bulk-order scam making its expected appearance. Graduation bulk scam confirmed circulating Following Friday’s alert, several additional sellers reported similar rushed class-gift-fund requests this week, consistent with a pattern we anticipated fully given how many times we’ve now seen this…
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Closing Out Mother’s Day, Peaking Into Graduation Season
NRF’s 2026 graduation survey, fielded April 30 through May 6, found consumers plan to spend a record $7.2 billion on graduation gifts this year, up from $6.8 billion in 2025, with the average shopper spending $177 per graduate. Table of Contents Introduction Mother’s Day just closed, and if your shop still has Mother’s Day listings…