Latest posts

  • Closing Out Summer: Getting Your Sourcing and Merchandising Ready for Fall

    On July 30, 2025, the same week this guide was written, the White House signed an executive order suspending duty-free de minimis treatment for imports from every country, effective August 29. If your fall or holiday line depends on imported materials, that’s a four-week window, not a vague “sometime this fall” problem. Table of Contents…

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  • Craftybase for Etsy Sellers: 3 Features Most Sellers Never Turn On

    Craftybase’s own customer data shows the most common gap isn’t a missing feature. It’s sellers who track revenue closely and never track true cost per item, so the “bestseller” on their sales report can quietly be the least profitable listing in the shop. Table of Contents Introduction Most Etsy sellers know their revenue down to…

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  • This Week on Etsy: Shipping Profile Tweaks

    Small changes to how shipping profiles work in Shop Manager this cycle — nothing dramatic, but worth understanding given how much weight Etsy’s search algorithm now puts on shipping cost. What changed Etsy adjusted a few details in how shipping profiles handle multiple item quantities within a single order, refining how additional-item shipping discounts calculate…

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  • Week in Review — July 27, 2025

    Closing out July with the boycott story still the biggest thing sellers are talking about, plus a few smaller items worth knowing. Boycott: still loose, still ongoing No major escalation since our deeper look earlier in the week, but no sign of it fading either. Message volume from concerned or protesting buyers is still elevated…

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  • Seller Mailbag: How Do I Actually Reach a Human at Etsy Support?

    “Every time I have an issue, I get routed through the same automated help articles that don’t apply to my situation. How do I actually get a real person to look at my case?” This comes up constantly, and the honest answer is that it takes more persistence than it should, but there are ways…

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  • Inside the Etsy Boycott: What Sellers Are Saying

    The boycott conversation we’ve been tracking for the past two weeks has a clear origin point now, and it’s worth laying out plainly what’s actually happening, since forum speculation has outpaced reporting on this one. What triggered it A portion of Etsy’s buyer and seller base began organizing a boycott of the platform this month…

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  • Back-to-School Keyword Guide: What Buyers Are Actually Searching Right Now

    Two-thirds of back-to-school shoppers, 67%, had already started buying school items by early July 2025, the earliest point the National Retail Federation has recorded since it began tracking the question in 2018. Table of Contents Introduction Most sellers still think of back-to-school as an August event. Search volume says otherwise. By early July 2025, two-thirds…

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  • Marmalead for Etsy Sellers: Is It Still Worth Paying For?

    Marmalead has no free tier at all, but according to the company’s own published data, shops that use it consistently outearn the average Etsy shop’s annual revenue by roughly 4 times. That gap is exactly why it’s worth understanding what you’re actually paying for before you decide whether it’s worth it for your shop. Table…

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  • How to Handle Buyer Messages When the Platform Itself Is the Controversy

    Etsy’s own customer service standard asks sellers to respond to buyer messages within 48 hours. During a platform controversy, that clock doesn’t pause, even when half the messages arriving have nothing to do with your actual product. Table of Contents Introduction We flagged a growing boycott conversation in Sunday’s roundup, and by the middle of…

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  • Week in Review — July 20, 2025

    A more scattered week than usual — nothing dominated the way Creativity Standards has the last few weeks, but a handful of smaller things are worth flagging. Boycott chatter is building We’re watching a growing thread of buyer and seller frustration this week tied to a specific controversial listing category that’s drawn public attention, with…

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