Latest posts
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Scam Alert: What’s Targeting Etsy Sellers This Week
A recurring feature covering the scams and social-engineering attempts actively making the rounds against Etsy sellers, since the tactics evolve constantly and most sellers only hear about a new one after they’ve already been targeted once. The “can I get your email?” message Still one of the most common opening moves against sellers, and still…
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Getting Your Shop Ready for Back-to-School Before the Rush Hits
Two-thirds of back-to-school shoppers had already started buying by early July 2025, the highest share since NRF began tracking early shopping in 2018. If you’re waiting for the rush to “feel” urgent before you prep your shop, a large share of your buyers have already started spending. Table of Contents Introduction Back-to-school is one of…
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Mid-Summer Listing Refresh: Wedding Photography and Getting Ahead of Back-to-School
Etsy’s search algorithm weighs listing recency, and search volume for school-related categories typically starts climbing in the back half of July, weeks before most sellers think the “real” season starts. Table of Contents Introduction Two weeks past July 4th, most shops have already cleared their patriotic inventory. What’s left is harder to see coming: wedding…
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eRank for Etsy Sellers: A Full Walkthrough
eRank’s free tier lets you run 5 keyword searches and 5 listing audits a day, covering your top 50 active listings. That’s enough for most small shops to run a full SEO check without paying a cent. Table of Contents Introduction Most Etsy sellers pick tags by guessing. They type a few words that sound…
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This Week on Etsy: New Category & Attribute Additions
The small, unannounced changes that quietly reshape how buyers filter and find your listings. Here’s what moved this week in Shop Manager’s category and attribute structure. New subcategories added Etsy periodically splits broad categories into narrower ones as buyer search behavior shifts, and a handful of listing types picked up more specific homes this week…
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Week in Review — July 13, 2025
The Creativity Standards story kept growing this week, and it wasn’t the only thing sellers were talking about. The mailbag is full of one topic We ran a reader question Friday about mysterious listing removals, and honestly could have run ten more just like it. If there’s a single theme running through every seller group…
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Seller Mailbag: Why Was My Listing Removed With No Clear Reason?
This is the question we’ve gotten the most since the Creativity Standards update earlier this summer, so it’s the one we’re starting with this week. A few versions of the same message, combined into one: “My listing just disappeared. The notice said it violated Creativity Standards but didn’t say what specifically was wrong. I’ve had…
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How to Adjust Listings for 4th of July & Peak Wedding Season
Late wedding orders generate the most damaging reviews of any category on Etsy, because the item carries a hard deadline that a birthday gift or a piece of home decor simply doesn’t have. Table of Contents Introduction The holiday’s over, and if you sold anything patriotic-themed, that inventory needs handling this week, not next month.…
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4th of July & Peak Wedding Season: Keyword & Listing Guide for Sellers
Etsy’s own guidance has been clear that listings with US domestic shipping under roughly $6 get prioritized in search. July puts two buyers with completely different search habits in front of that same rule at the same time. Table of Contents Introduction If your July traffic looks fine but your July sales don’t, the problem…
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Etsy’s Creativity Standards, One Month In: What Actually Got Removed
It’s been almost a month since Etsy quietly rewrote a core piece of its Creativity Standards, and the effects are still showing up in shops that had no idea the rule had changed until a listing disappeared. What changed on June 10 On June 10, Etsy removed the long-standing allowance for items built from “templated…