Latest posts

  • Week in Review — May 24, 2026

    Graduation season has wrapped, Memorial Day approaches this weekend, and attention is fully shifting toward summer wedding season’s expected peak. Graduation season: a strong, clean close Sellers in relevant categories report a solid final stretch, consistent with the discipline we discussed throughout the month, with the class-gift-fund scam pattern the only real disruption worth noting.…

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  • Seller Mailbag: Is It Worth Appealing a Creativity Standards Strike?

    We’ve covered this question at nearly every point throughout the past year, watching the appeals process mature considerably since the policy’s confused first month of removals. With summer wedding season now the priority, worth one more version reflecting where things stand. “A wedding-category listing just got flagged right as summer season is ramping up. Given…

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  • Summer Wedding Peak Prep: Adjusting Production for the Season’s Busiest Stretch

    Etsy’s own Seller Handbook points to Mother’s Day and wedding season combining to make spring one of the platform’s strongest stretches for sellers. For many wedding-category shops, the volume that follows in June and July is what actually tests whether a capacity plan built back in March holds up, which makes this the exact week…

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  • Memorial Day and Early Summer Keywords: The Next Transition

    Memorial Day, Father’s Day, Pride Month, and summer/outdoor-living products all fall inside the same late-May-through-June stretch on a standard Etsy seller marketing calendar. These are overlapping priorities, not a sequence of separate campaigns. Table of Contents Introduction Graduation season is winding down, and that’s exactly the moment a lot of Etsy shops lose their footing.…

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  • Extuitive for Etsy Sellers: What Changed in Their Latest Update

    Extuitive still doesn’t publish a paid tier for its Etsy compliance guide. The value has always been the guidance itself, and this update is the guide’s third meaningful revision since we first covered it in September 2025. Table of Contents Introduction We covered Extuitive’s Etsy compliance guide as a full walkthrough back in September 2025,…

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  • Graduation’s Peak Week: Executing the Final Push

    Graduation ceremonies aren’t one deadline. Colleges cluster theirs in mid-May, while most high schools run into early-to-mid June, so a shop treating “graduation season” as a single cutoff date is sorting its queue by the wrong clock. Table of Contents Introduction Graduation’s peak week is a compressed, hard-deadline stretch layered on top of a wedding…

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  • Week in Review — May 17, 2026

    Graduation season is now at its genuine peak, with Teacher Appreciation largely wrapped and the familiar bulk-order scam making its expected appearance. Graduation bulk scam confirmed circulating Following Friday’s alert, several additional sellers reported similar rushed class-gift-fund requests this week, consistent with a pattern we anticipated fully given how many times we’ve now seen this…

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  • Scam Alert: What’s Targeting Etsy Sellers This Week

    This week’s pattern: fake “class gift fund” bulk requests, a graduation-season variant of the same bulk-order scam structure we’ve now tracked across nearly every major season this year. The setup This week’s version of the pattern, in graduation-relevant categories: messages claiming to represent a school, parent group, or class fund organizing a bulk graduation gift…

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  • Closing Out Mother’s Day, Peaking Into Graduation Season

    NRF’s 2026 graduation survey, fielded April 30 through May 6, found consumers plan to spend a record $7.2 billion on graduation gifts this year, up from $6.8 billion in 2025, with the average shopper spending $177 per graduate. Table of Contents Introduction Mother’s Day just closed, and if your shop still has Mother’s Day listings…

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  • Teacher Appreciation and Graduation: Two Categories With More Overlap Than You’d Think

    Graduation gift spending is projected to hit a record $7.2 billion in 2026, with 39% of Americans planning to buy one, according to the National Retail Federation. A meaningful share of that same buyer pool bought a teacher appreciation gift just days earlier. Table of Contents Introduction With Mother’s Day now behind us, most Etsy…

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