Latest posts
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Inside the Etsy Boycott: What Sellers Are Saying
The boycott conversation we’ve been tracking for the past two weeks has a clear origin point now, and it’s worth laying out plainly what’s actually happening, since forum speculation has outpaced reporting on this one. What triggered it A portion of Etsy’s buyer and seller base began organizing a boycott of the platform this month…
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Back-to-School Keyword Guide: What Buyers Are Actually Searching Right Now
Two-thirds of back-to-school shoppers, 67%, had already started buying school items by early July 2025, the earliest point the National Retail Federation has recorded since it began tracking the question in 2018. Table of Contents Introduction Most sellers still think of back-to-school as an August event. Search volume says otherwise. By early July 2025, two-thirds…
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Marmalead for Etsy Sellers: Is It Still Worth Paying For?
Marmalead has no free tier at all, but according to the company’s own published data, shops that use it consistently outearn the average Etsy shop’s annual revenue by roughly 4 times. That gap is exactly why it’s worth understanding what you’re actually paying for before you decide whether it’s worth it for your shop. Table…
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How to Handle Buyer Messages When the Platform Itself Is the Controversy
Etsy’s own customer service standard asks sellers to respond to buyer messages within 48 hours. During a platform controversy, that clock doesn’t pause, even when half the messages arriving have nothing to do with your actual product. Table of Contents Introduction We flagged a growing boycott conversation in Sunday’s roundup, and by the middle of…
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Week in Review — July 20, 2025
A more scattered week than usual — nothing dominated the way Creativity Standards has the last few weeks, but a handful of smaller things are worth flagging. Boycott chatter is building We’re watching a growing thread of buyer and seller frustration this week tied to a specific controversial listing category that’s drawn public attention, with…
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Scam Alert: What’s Targeting Etsy Sellers This Week
A recurring feature covering the scams and social-engineering attempts actively making the rounds against Etsy sellers, since the tactics evolve constantly and most sellers only hear about a new one after they’ve already been targeted once. The “can I get your email?” message Still one of the most common opening moves against sellers, and still…
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Getting Your Shop Ready for Back-to-School Before the Rush Hits
Two-thirds of back-to-school shoppers had already started buying by early July 2025, the highest share since NRF began tracking early shopping in 2018. If you’re waiting for the rush to “feel” urgent before you prep your shop, a large share of your buyers have already started spending. Table of Contents Introduction Back-to-school is one of…
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Mid-Summer Listing Refresh: Wedding Photography and Getting Ahead of Back-to-School
Etsy’s search algorithm weighs listing recency, and search volume for school-related categories typically starts climbing in the back half of July, weeks before most sellers think the “real” season starts. Table of Contents Introduction Two weeks past July 4th, most shops have already cleared their patriotic inventory. What’s left is harder to see coming: wedding…
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eRank for Etsy Sellers: A Full Walkthrough
eRank’s free tier lets you run 5 keyword searches and 5 listing audits a day, covering your top 50 active listings. That’s enough for most small shops to run a full SEO check without paying a cent. Table of Contents Introduction Most Etsy sellers pick tags by guessing. They type a few words that sound…
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This Week on Etsy: New Category & Attribute Additions
The small, unannounced changes that quietly reshape how buyers filter and find your listings. Here’s what moved this week in Shop Manager’s category and attribute structure. New subcategories added Etsy periodically splits broad categories into narrower ones as buyer search behavior shifts, and a handful of listing types picked up more specific homes around this…