Latest posts

  • Halloween’s Final Stretch: Capturing Last-Minute Shoppers

    The National Retail Federation’s 2025 consumer survey found Halloween spending would hit a record $13.1 billion, with 49% of shoppers starting before October even began. That still leaves just over half the market, including roughly $4.3 billion in costume spending alone, deciding in the exact window this guide covers. Table of Contents Introduction October is…

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  • CedCommerce for Etsy Sellers: Is It Still Worth Paying For?

    Table of Contents CedCommerce’s Etsy integration app lists four Shopify plan tiers starting around $9/month for a single small-catalog account and scaling to roughly $59/month for a 1,000-product, two-account setup. If you only sell on Etsy, every one of those tiers buys you exactly nothing. Introduction Most sellers who add a second sales channel keep…

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  • Star Seller and Q4: Keeping Your Standing as Order Volume Climbs

    Star Seller requires a 95% message response rate within 24 hours, 95% on-time shipping, and an average review rating of 4.8 or higher, all measured over a rolling three-month window that Etsy re-checks on the first of every month. None of those thresholds move for Q4. Your margin for error does. Table of Contents Introduction…

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  • Week in Review — September 28, 2025

    Closing out September with Q4 planning now the clear focus across seller conversation. Cash flow planning resonating Following Thursday’s piece on Q4 cash flow, several sellers reached out specifically about the staggered-ordering approach, with a few mentioning they’d never considered it as an option versus a single large upfront inventory purchase. Worth revisiting that piece…

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  • Scam Alert: What’s Targeting Etsy Sellers This Week

    This week’s pattern: fake wholesale and reseller inquiries, timed to Q4 planning season, targeting sellers looking to grow ahead of the holidays. The setup With sellers actively thinking about Q4 growth and inventory planning, several reported unsolicited messages this week claiming to represent a retail store or wholesale buyer interested in placing a large recurring…

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  • Cash Flow Planning for Q4: Buying Inventory Ahead of the Rush

    Last year’s holiday season set a new sales record: $994.1 billion in core retail sales between November 1 and December 31, up 4% over 2023. Every dollar of that demand has to be funded with inventory cash weeks or months before it turns into a sale. Table of Contents Introduction Q4 doesn’t just demand more…

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  • Thanksgiving and Early Holiday Keyword Guide: Getting Ahead of the November Rush

    49% of consumers say they began Halloween shopping in September or earlier this year, up from 47% a year earlier, according to a National Retail Federation consumer survey released this month. That same early-shopping instinct extends into Thanksgiving and holiday-gift searches, and if your listings in those categories aren’t live and indexed yet, that traffic…

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  • Extuitive for Etsy Sellers: Full Walkthrough for Etsy Sellers

    Etsy’s Creativity Standards rewrite on June 10, 2025 removed ready-made templates and vintage sourcing exceptions that shops had relied on for years, without a single blanket announcement most sellers actually saw before listings started getting pulled. Table of Contents Introduction Most of the tools we cover in this series handle SEO, design, or inventory. Extuitive…

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  • This Week on Etsy: Shop Manager Dashboard Tweaks

    A round of small interface adjustments to the Shop Manager dashboard this cycle, mostly organizational rather than functional, but worth a quick orientation pass so you’re not hunting for things that moved. What changed Etsy reorganized several dashboard sections this cycle, adding a new Top Tasks section and policy-violation history to Shop Manager, apparently to…

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  • Week in Review — September 21, 2025

    Halloween is now clearly the dominant seasonal story, alongside continued Q4 planning conversation. Halloween momentum building fast Following Wednesday’s keyword guide, several sellers reported Halloween listings published earlier this month are already converting well, consistent with how sharp this category’s demand curve tends to be. If you haven’t published Halloween-adjacent inventory yet, the window is…

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