Latest posts
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Scam Alert: What’s Targeting Etsy Sellers This Week
This week’s pattern: fake “new year promotion” partnership offers, exploiting the general planning and goal-setting energy of January to pitch a too-good marketing opportunity. The setup Several sellers reported messages this week from accounts offering to include their shop in a “2026 best Etsy shops” roundup, a curated New Year gift guide, or a similar…
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Handling Post-Holiday Returns and Exchanges Without Losing Your January
Etsy requires sellers to state a return and exchange policy on every physical listing, even a policy of “no returns,” and buyers are responsible for return shipping costs unless a seller says otherwise. That one setting, checked in January instead of assumed, is what separates a manageable return week from a backlog that eats your…
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New Year Keywords: Organization, Wellness, and the ‘Fresh Start’ Buyer
31% of Americans say they’ll make a New Year’s resolution or set a goal for 2026, and adults under 45 are roughly twice as likely to do it as adults over 45. That’s the buyer showing up in your shop’s search traffic right now, whether your listings are ready for them or not. Table of…
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Nifty.ai for Etsy Sellers: What Changed in Their Latest Update
Nifty.ai bundles its AI Listing Generator into paid crosslisting plans starting at $39.99 a month for 500 Smart Credits, one credit per generated listing draft. The tool itself isn’t new. What changed heading into 2026 is how closely those drafts now match a shop’s existing voice across a batch, the exact complaint we raised when…
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This Week on Etsy: Messaging and Inbox Changes
A small messaging interface update this cycle, a reasonable one to note as message volume settles back down from the holiday peak. What changed Etsy made a minor adjustment to how read receipts and response-time tracking display within the seller inbox, building on the threading and grouping changes we’ve tracked at a few points throughout…
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Week in Review — January 4, 2026
The first week of the new year, and a new CEO officially at the helm, alongside the usual post-holiday wind-down. CEO transition: quiet so far, as expected Consistent with our coverage this week, no major announcements or changes have come from Goyal’s first days as CEO, which tracks with typical transition patterns at large companies.…
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Etsy’s New Chapter: What Sellers Can Expect From CEO Kruti Patel Goyal
As of today, Kruti Patel Goyal has officially taken over as Etsy’s CEO, succeeding Josh Silverman, who moves into the role of executive chairman. We covered the announcement back in October; with the transition now actually in effect, worth revisiting what’s realistically ahead. What we actually know versus what’s speculation Goyal’s background overseeing Etsy’s Depop…
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How to Adjust Listings for a New Year Shop Refresh
Etsy caps every shop at 20 custom sections, and most shops walk into January with several of them still organized around a holiday that ended a week ago. Table of Contents Introduction With 2025 now behind us, this is the practical, listing-by-listing version of the broader refresh we talked about on New Year’s Eve, in…
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New Year Shop Refresh: Setting Up January Before the Year Actually Ends
31% of Americans say they’ll make a New Year’s resolution for 2026, according to a YouGov poll fielded December 9-11, 2025, and the search behavior tied to those resolutions, planners, organization, self-improvement, starts climbing before the ball even drops. Table of Contents Introduction With 2025 closing tonight, most sellers are doing one of two things:…
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DodgePrint for Etsy Sellers: What Changed in Their Latest Update
DodgePrint added a handful of new product types to its curated apparel and accessories catalog this quarter, without abandoning the simplicity that made it worth covering in the first place. Table of Contents Introduction We covered DodgePrint’s simplified, beginner-friendly print-on-demand approach back in September, when its whole pitch was a smaller, curated catalog traded for…